The Stone Soup Challenge is a grassroots movement founded by artist Laura Bray. The goal of the challenge is for artists and crafters to help one another by promising to use a portion of their monthly profits to invest in a fellow artist's shop. To join us in helping artists everywhere and to read more about the challenge, please go to our Facebook page.

Remember! If we all contribute a little to the pot of Stone Soup, we will all feast.

Thursday, May 7, 2009


I'm thinking we need to drive more traffic to this blog and one another's shops. One idea is to have regular giveaways. Everyone loves free stuff and many sites increase traffic tremendously using this marketing strategy. Here's how I think we can make it work so that you get exposure to your shop.

Email me and let me know if you are interested in hosting a giveaway. (You must be a challenge participant to host.) Then, I'll tell you when your challenge is scheduled. Once your time comes, post your giveaway on your blog and email me with the link. I'll post a notice on this blog and send everyone over to your blog. It would be a good idea to require that people comment on an item in your shop or something to ensure that both your shop and your blog get exposure. You will be completely in charge of your giveaway. This blog will be a portal to your giveaway. Does that make sense?

If you are interested, let me know. You can find my email address in my profile. Or you can convo me through my Etsy shop at

I'll host the first giveaway so that you can see how it works. Check back here soon to see it.

By the way, if you are in Southern California, I'm hosting a workshop on Multiple Streams of Income. To read all about it, visit my blog at I would love to see some challengers there!

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